[
  {
    "key": "story-packs",
    "name": "Story Packs",
    "subtitle": "Dieppe, 419 Squadron & growing",
    "price": 1900,
    "priceType": "annual",
    "description": "Pre-built, ready-to-publish exhibits from completed research projects.",
    "whatsInside": "Finished, ready-to-publish exhibits drawn from completed research projects — no commissioning or writing required on your end.",
    "suits": "Museums that want a proven exhibit fast, without commissioning original research."
  },
  {
    "key": "gulf-war",
    "name": "Gulf War Collection",
    "subtitle": "Project Friction",
    "price": 2500,
    "priceType": "annual",
    "description": "Complete and museum-ready.",
    "whatsInside": "A complete, museum-ready exhibit covering the Gulf War, sourced and mapped by our research partners.",
    "suits": "Regimental museums and heritage sites with a Gulf War service connection."
  },
  {
    "key": "afghanistan",
    "name": "Afghanistan Collection",
    "subtitle": "Project Athena",
    "price": 2900,
    "priceType": "annual",
    "description": "Veteran-contributed, geotagged photos of your regiment's tours.",
    "whatsInside": "Veteran-contributed, geotagged photographs from your regiment's tours in Afghanistan. Pairs well with the Crowdsourcing AI tool for ongoing contributions.",
    "suits": "Regimental museums building an Afghanistan-era exhibit with community contributions."
  },
  {
    "key": "second-world-war-campaign",
    "name": "Second World War — Campaign / Regional",
    "subtitle": "Project '44",
    "price": 3900,
    "priceType": "annual",
    "description": "Mapped unit positions, frontlines and war diary events for one campaign, operation or regiment.",
    "whatsInside": "Mapped unit positions, frontlines and war diary events for one campaign, operation or regiment, drawn from Project '44's research.",
    "suits": "Museums telling one specific Second World War campaign, operation or regimental story."
  },
  {
    "key": "second-world-war-full",
    "name": "Second World War — Full Collection",
    "subtitle": "Project '44",
    "price": 8500,
    "priceType": "annual",
    "description": "Includes the staff Research Assistant: plain-English questions, sourced answers from the full archive.",
    "whatsInside": "The complete Second World War archive, plus the staff Research Assistant — plain-English questions, sourced answers from the full archive.",
    "suits": "Museums covering the full Second World War story, or that want research help on tap for staff."
  },
  {
    "key": "complete-archive",
    "name": "Complete Archive",
    "subtitle": null,
    "price": 12500,
    "priceType": "annual",
    "highlight": "Best value for Flagship & Multi-Site",
    "description": "Every collection, Research Assistant across all of it.",
    "whatsInside": "Every historical collection Frame 44 licenses, with the Research Assistant working across the full archive.",
    "suits": "Flagship and Multi-Site museums that want the whole archive available to draw from."
  },
  {
    "key": "custom-research-build",
    "name": "Custom Research Build",
    "subtitle": null,
    "price": 12000,
    "priceType": "one-time-per-project",
    "priceFrom": true,
    "description": "Commissioned research scoped to the story your museum tells.",
    "whatsInside": "A commissioned research project scoped to the specific story your museum tells, built by our historian team.",
    "suits": "Museums with a story not yet covered by an existing collection."
  }
]